Bubble Food and Beverages Market Size

Bubble Food and Beverages Market Future Prospects

The global bubble food and beverages market size was USD 5.7 billion in 2024, and it will grow at a CAGR of 11% during 2025–2030, to reach USD 10.7 billion by 2030. This is ascribed to the increasing demand of the millennials and Generation Z for boba-based snacks and drinks, such as bubble tea, as they are considered healthy.

For instance, Modoo, in New Zealand, specializes in agar jelly balls, popping boba, /tapioca pearls juice balls, various flavored powders, syrups, coconut fruit jellies, and tea leaves/matcha. These products are common among the young generation, which is driving the market.

Outside East Asia, the market growth is attributed to the growing influence of Taiwanese, Korean, and Japanese culture through social media, K-pop bands, diaspora, TV dramas, regional literature, and cultural centers.