U.S. Beauty and Personal Care Products Market Size & Share Analysis - Trends, Drivers, Competitive Landscape, and Forecasts (2024-2030)
Get a Comprehensive Overview of the U.S. Beauty and Personal Care Products Market Report Prepared by P&S Intelligence, Segmented by Type, Product Type, Distribution Channel, Mode of Purchase, and Geographic Regions. This Report Provides Insights From 2017 to 2030.
Chapter 1. Research Background
1.1 Research Objectives
1.2 Market Definition
1.3 Analysis Period
1.4 Market Data Reporting Unit
1.4.1 Value
1.5 Market Size Breakdown by Segment
1.5.1 Market Segmentation by Category
1.5.2 Market Segmentation by Distribution Channel
1.5.3 Market Segmentation by Mode of Purchase
1.5.4 Market Segmentation by Type
1.6 Key Stakeholders
Chapter 2. Research Methodology
2.1 Secondary Research
2.1.1 Paid
2.1.2 Unpaid
2.1.3 P&S Intelligence Database
2.2 Primary Research
2.2.1 Breakdown of Primary Research Respondents
2.2.1.1 By industry participant
2.2.1.2 By company type
2.3 Market Size Estimation
2.4 Data Triangulation
2.5 Currency Conversion Rates
2.6 Assumptions for the Study
Chapter 3. Executive Summary
Chapter 4. Introduction
4.1 Definition of Market Segments
4.1.1 By Category
4.1.1.1 Baby and child care products
4.1.1.1.1 Baby hair care products
4.1.1.1.2 Baby skin care products
4.1.1.1.3 Baby sun care products
4.1.1.1.4 Baby toiletries
4.1.1.1.5 Others
4.1.1.2 Bath and shower products
4.1.1.2.1 Bar soap
4.1.1.2.2 Body wash/shower gel
4.1.1.2.3 Bath oil/pearl
4.1.1.2.4 Bath salts/powder
4.1.1.2.5 Intimate wash
4.1.1.2.6 Others
4.1.1.3 Color cosmetics
4.1.1.3.1 Lip products
4.1.1.3.2 Nail products
4.1.1.3.3 Facial make-up
4.1.1.3.4 Others
4.1.1.4 Deodorants
4.1.1.4.1 Spray
4.1.1.4.2 Cream/Stick
4.1.1.4.3 Roll-On
4.1.1.5 Depilatories
4.1.1.5.1 Depilatory wax/bleaches
4.1.1.5.2 Others
4.1.1.6 Fragrances
4.1.1.7 Hair care products
4.1.1.7.1 Shampoo
4.1.1.7.2 Hair oil
4.1.1.7.3 Hair spray
4.1.1.7.4 Conditioner
4.1.1.7.5 Others
4.1.1.8 Men’s grooming products
4.1.1.8.1 Moustache & beard oil/softener
4.1.1.8.2 Moustache & beard wash
4.1.1.8.3 Hair care products
4.1.1.8.4 Skin care products
4.1.1.8.5 Men's razors & blades
4.1.1.8.6 Others
4.1.1.9 Oral care products
4.1.1.9.1 Toothpaste
4.1.1.9.2 Toothbrush
4.1.1.9.3 Mouthwash
4.1.1.9.4 Others
4.1.1.10 Skin care products
4.1.1.10.1 Face cream
4.1.1.10.2 Body lotion
4.1.1.10.3 Others
4.1.1.11 Sun care products
4.1.1.11.1 Self training
4.1.1.11.2 After sun
4.1.1.11.3 Sun protection
4.1.2 By Distribution Channel
4.1.2.1 Social commerce
4.1.2.2 Marketplace platform
4.1.2.3 Local marketplace platform
4.1.2.4 Specialist marketplace platform
4.1.2.5 Brand owner to home
4.1.2.6 Club/value store
4.1.2.7 Professional health & beauty outlet
4.1.2.8 Brand owner to store/franchise
4.1.2.9 Dermatologist
4.1.2.10 New cross-category distribution points
4.1.2.11 Others
4.1.3 By Mode of Purchase
4.1.3.1 Traditional in-store shopping
4.1.3.2 Home delivery
4.1.3.3 Click & collect
4.1.3.4 In-app/website
4.1.3.5 Live auction
4.1.3.6 Subscription
4.1.3.7 Third-party delivery service
4.1.3.8 Butler service
4.1.4 By Type
4.1.4.1 Conventional
4.1.4.2 Organic
4.2 Value Chain Analysis
4.3 Market Dynamics
4.3.1 Trends
4.3.1.1 Growing preference toward organic and natural beauty products
4.3.1.2 Introduction of innovative products
4.3.1.3 Increasing trend of consumers toward easy-to-use at-home beauty devices
4.3.2 Drivers
4.3.2.1 Rising number of working women in the country
4.3.2.2 Booming sales through e-commerce platforms
4.3.2.3 Increasing geriatric population
4.3.2.4 Impact analysis of drivers on market forecast
4.3.3 Restraints
4.3.3.1 Use of harmful ingredients
4.3.3.2 Complications associated with the use of beauty products
4.3.3.3 Impact analysis of restraints on market forecast
4.3.4 Opportunities
4.3.4.1 Augmented reality (AR) in beauty products
4.3.4.2 Surging usage of social media marketing
4.3.4.3 Use of 3D printing in formulation of lipsticks
4.4 Impact of COVID-19
4.5 Porter’s Five Forces Analysis
4.5.1 Bargaining Power of Buyers
4.5.2 Bargaining Power of Suppliers
4.5.3 Intensity of Rivalry
4.5.4 Threat of New Entrants
4.5.5 Threat of Substitutes
Chapter 5. U.S. Market Size and Forecast
5.1 By Category
5.1.1 Baby and Child Care Products Market, by Type
5.1.2 Bath and Shower Products Market, by Type
5.1.3 Color Cosmetics Market, by Type
5.1.4 Deodorant Market, by Type
5.1.5 Depilatories Market, by Type
5.1.6 Hair Care Products Market, by Type
5.1.7 Men’s Grooming Products Market, by Type
5.1.8 Oral Care Products Market, by Type
5.1.9 Skin Care Products Market, by Type
5.1.10 Sun Care Products Market, by Type
5.2 By Distribution Channel
5.3 By Mode of Purchase
5.4 By Type
Chapter 6. Competitive Landscape
6.1 Market Share Analysis of Key Players
6.2 Product Benchmarking of Key Players
6.3 Strategic Developments in the Market
6.3.1 Mergers and Acquisitions
6.3.2 Product Launches
6.3.3 Partnerships and Agreements
6.3.4 Other Developments
Chapter 7. Company Profiles
7.1 Johnson & Johnson
7.1.1 Business Overview
7.1.2 Product and Service Offerings
7.1.3 Key Financial Summary
7.2 L’Oréal S.A.
7.2.1 Business Overview
7.2.2 Product and Service Offerings
7.2.3 Key Financial Summary
7.3 Koninklijke Philips N.V.
7.3.1 Business Overview
7.3.2 Product and Service Offerings
7.3.3 Key Financial Summary
7.4 The Procter & Gamble Company
7.4.1 Business Overview
7.4.2 Product and Service Offerings
7.4.3 Key Financial Summary
7.5 Kimberly-Clark Corporation
7.5.1 Business Overview
7.5.2 Product and Service Offerings
7.5.3 Key Financial Summary
7.6 The Estée Lauder Companies Inc.
7.6.1 Business Overview
7.6.2 Product and Service Offerings
7.6.3 Key Financial Summary
7.7 Coty Inc.
7.7.1 Business Overview
7.7.2 Product and Service Offerings
7.7.3 Key Financial Summary
7.8 Unilever PLC
7.8.1 Business overview
7.8.2 Product and service offerings
7.8.3 Key Financial Summary
7.9 Shiseido Company Limited
7.9.1 Business Overview
7.9.2 Product and Service Offerings
7.9.3 Key Financial Summary
7.10 Revlon Inc.
7.10.1 Business Overview
7.10.2 Product and Service Offerings
7.11 Avon Products Inc.
7.11.1 Business Overview
7.11.2 Product and Service Offerings
Chapter 8. Appendix
8.1 Sources and References
8.2 Related Reports
LIST OF TABLES
TABLE 1 DRIVERS FOR THE MARKET: IMPACT ANALYSIS
TABLE 2 LIST OF TOXIC INGREDIENTS
TABLE 3 RESTRAINTS FOR THE MARKET: IMPACT ANALYSIS
TABLE 4 U.S. BEAUTY AND PERSONAL CARE PRODUCTS MARKET, BY CATEGORY, $M (2019–2024)
TABLE 5 U.S. BEAUTY AND PERSONAL CARE PRODUCTS MARKET, BY CATEGORY, $M (2025–2030)
TABLE 6 U.S. BABY AND CHILD CARE PRODUCTS MARKET, BY TYPE, $M (2019–2024)
TABLE 7 U.S. BABY AND CHILD CARE PRODUCTS MARKET, BY TYPE, $M (2025–2030)
TABLE 8 U.S. BATH AND SHOWER PRODUCTS MARKET, BY TYPE, $M (2019–2024)
TABLE 9 U.S. BATH AND SHOWER PRODUCTS MARKET, BY TYPE, $M (2025–2030)
TABLE 10 U.S. COLOR COSMETICS MARKET, BY TYPE, $M (2019–2024)
TABLE 11 U.S. COLOR COSMETICS MARKET, BY TYPE, $M (2025–2030)
TABLE 12 U.S. DEODORANT MARKET, BY TYPE, $M (2019–2024)
TABLE 13 U.S. DEODORANT MARKET, BY TYPE, $M (2025–2030)
TABLE 14 U.S. DEPILATORIES MARKET, BY TYPE, $M (2019–2024)
TABLE 15 U.S. DEPILATORIES MARKET, BY TYPE, $M (2025–2030)
TABLE 16 U.S. HAIR CARE PRODUCTS MARKET, BY TYPE, $M (2019–2024)
TABLE 17 U.S. HAIR CARE PRODUCTS MARKET, BY TYPE, $M (2025–2030)
TABLE 18 U.S. MEN’S GROOMING PRODUCTS MARKET, BY TYPE, $M (2019–2024)
TABLE 19 U.S. MEN’S GROOMING PRODUCTS MARKET, BY TYPE, $M (2025–2030)
TABLE 20 U.S. ORAL CARE PRODUCTS MARKET, BY TYPE, $M (2019–2024)
TABLE 21 U.S. ORAL CARE PRODUCTS MARKET, BY TYPE, $M (2025–2030)
TABLE 22 U.S. SKIN CARE PRODUCTS MARKET, BY TYPE, $M (2019–2024)
TABLE 23 U.S. SKIN CARE PRODUCTS MARKET, BY TYPE, $M (2025–2030)
TABLE 24 U.S. SUN CARE PRODUCTS MARKET, BY TYPE, $M (2019–2024)
TABLE 25 U.S. SUN CARE PRODUCTS MARKET, BY TYPE, $M (2025–2030)
TABLE 26 U.S. BEAUTY AND PERSONAL CARE PRODUCTS MARKET, BY DISTRIBUTION CHANNEL, $M (2019–2024)
TABLE 27 U.S. BEAUTY AND PERSONAL CARE PRODUCTS MARKET, BY DISTRIBUTION CHANNEL, $M (2025–2030)
TABLE 28 U.S. BEAUTY AND PERSONAL CARE PRODUCTS MARKET, BY MODE OF PURCHASE, $M (2019–2024)
TABLE 29 U.S. BEAUTY AND PERSONAL CARE PRODUCTS MARKET, BY MODE OF PURCHASE, $M (2025–2030)
TABLE 30 U.S. BEAUTY AND PERSONAL CARE PRODUCTS MARKET, BY TYPE, $M (2019–2024)
TABLE 31 U.S. BEAUTY AND PERSONAL CARE PRODUCTS MARKET, BY TYPE, $M (2025–2030)
TABLE 32 PRODUCT BENCHMARKING OF KEY PLAYERS (2023)
TABLE 33 JOHNSON & JOHNSON – AT A GLANCE
TABLE 34 JOHNSON & JOHNSON – KEY FINANCIAL SUMMARY
TABLE 35 L’ORÉAL S.A. – AT A GLANCE
TABLE 36 L’ORÉAL S.A. – KEY FINANCIAL SUMMARY
TABLE 37 KONINKLIJKE PHILIPS N.V. – AT A GLANCE
TABLE 38 KONINKLIJKE PHILIPS N.V. – KEY FINANCIAL SUMMARY
TABLE 39 THE PROCTER & GAMBLE COMPANY – AT A GLANCE
TABLE 40 THE PROCTER & GAMBLE COMPANY – KEY FINANCIAL SUMMARY
TABLE 41 KIMBERLY-CLARK CORPORATION – AT A GLANCE
TABLE 42 KIMBERLY-CLARK CORPORATION – KEY FINANCIAL SUMMARY
TABLE 43 THE ESTÉE LAUDER COMPANIES INC. – AT A GLANCE
TABLE 44 THE ESTÉE LAUDER COMPANIES INC. – KEY FINANCIAL SUMMARY
TABLE 45 COTY INC. - AT A GLANCE
TABLE 46 COTY INC. – KEY FINANCIAL SUMMARY
TABLE 47 UNILEVER PLC – AT A GLANCE
TABLE 48 UNILEVER GROUP – KEY FINANCIAL SUMMARY
TABLE 49 SHISEIDO COMPANY LIMITED – AT A GLANCE
TABLE 50 SHISEIDO COMPANY LIMITED – KEY FINANCIAL SUMMARY
TABLE 51 REVLON INC. – AT A GLANCE
TABLE 52 AVON PRODUCTS INC. – AT A GLANCE
LIST OF FIGURES
FIG 1 ANALYSIS PERIOD OF THE STUDY
FIG 2 MARKET SIZE BREAKDOWN BY SEGMENT
FIG 3 RESEARCH METHODOLOGY
FIG 4 BREAKDOWN OF PRIMARY RESEARCH BY INDUSTRY PARTICIPANT
FIG 5 BREAKDOWN OF PRIMARY RESEARCH BY COMPANY TYPE
FIG 6 DATA TRIANGULATION APPROACH
FIG 7 CURRENCY CONVERSION RATES FOR USD (2023)
FIG 8 U.S. BEAUTY AND PERSONAL CARE PRODUCTS MARKET SUMMARY
FIG 9 VALUE CHAIN ANALYSIS
FIG 10 BARGAINING POWER OF BUYERS
FIG 11 BARGAINING POWER OF SUPPLIERS
FIG 12 INTENSITY OF RIVALRY
FIG 13 THREAT OF NEW ENTRANTS
FIG 14 THREAT OF SUBSTITUTES
FIG 15 U.S. BEAUTY AND PERSONAL CARE PRODUCTS MARKET, BY CATEGORY, $M (2019–2030)
FIG 16 U.S. BABY AND CHILD CARE PRODUCTS MARKET, BY TYPE, $M (2019–2030)
FIG 17 U.S. BATH AND SHOWER PRODUCTS MARKET, BY TYPE, $M (2019–2030)
FIG 18 U.S. COLOR COSMETICS MARKET, BY TYPE, $M (2019–2030)
FIG 19 U.S. DEODORANT MARKET, BY TYPE, $M (2019–2030)
FIG 20 U.S. DEPILATORIES MARKET, BY TYPE, $M (2019–2030)
FIG 21 U.S. HAIR CARE PRODUCTS MARKET, BY TYPE, $M (2019–2030)
FIG 22 U.S. MEN’S GROOMING PRODUCTS MARKET, BY TYPE, $M (2019–2030)
FIG 23 U.S. ORAL CARE PRODUCTS MARKET, BY TYPE, $M (2019–2030)
FIG 24 U.S. SKIN CARE PRODUCTS MARKET, BY TYPE, $M (2019–2030)
FIG 25 U.S. SUN CARE PRODUCTS MARKET, BY TYPE, $M (2019–2030)
FIG 26 U.S. BEAUTY AND PERSONAL CARE PRODUCTS MARKET, BY DISTRIBUTION CHANNEL, $M (2019–2030)
FIG 27 U.S. BEAUTY AND PERSONAL CARE PRODUCTS MARKET, BY MODE OF PURCHASE, $M (2019–2030)
FIG 28 U.S. BEAUTY AND PERSONAL CARE PRODUCTS MARKET, BY TYPE, $M (2019–2030)
FIG 29 MARKET SHARE ANALYSIS OF KEY PLAYERS (2023)
FIG 30 JOHNSON & JOHNSON – REVENUE SPLIT BY SEGMENT AND GEOGRAPHY (2023)
FIG 31 L’ORÉAL S.A. – REVENUE SPLIT BY DIVISION AND GEOGRAPHY (2023)
FIG 32 KONINKLIJKE PHILIPS N.V. – REVENUE SPLIT BY SEGMENT AND GEOGRAPHY (2023)
FIG 33 THE PROCTER & GAMBLE COMPANY – REVENUE SPLIT BY SEGMENT AND GEOGRAPHY (2023)
FIG 34 KIMBERLY-CLARK CORPORATION – REVENUE SPLIT BY SEGMENT AND GEOGRAPHY (2023)
FIG 35 THE ESTEE LAUDER COMPANIES INC. – REVENUE SPLIT BY PRODUCT CATEGORY AND GEOGRAPHY (2023)
FIG 36 COTY INC. – REVENUE SPLIT BY SEGMENT AND GEOGRAPHY (2023)
FIG 37 UNILEVER GROUP – REVENUE SPLIT BY SEGMENT AND GEOGRAPHY (2023)
FIG 38 SHISEIDO COMPANY LIMITED – REVENUE SPLIT BY SEGMENT (2023)
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